About the Store
The Toneup Shop is a premium activewear brand created to support women at every stage of their fitness journey. Born inside a real fitness studio, it offers apparel that combines function, comfort and style, ensuring every piece is tailored for movement and built for confidence. With a curated range of leggings, sports bras and performance wear tested by real coaches and athletes, The Toneup Shop delivers quality that empowers women both in training and in everyday life. Available for delivery or pickup from Toneup by Noelle, it brings studio-tested gear straight to every woman’s routine.
Meet The Founders
Noelle Hassoun
Coach Noelle is a dedicated fitness coach, mother and visionary in movement. With expertise in Pilates, strength training and body sculpting, she has empowered countless women to transform their approach to fitness through discipline, education and confidence. Her journey, rooted in her background as a young athlete, led to the creation of Toneup by Noelle and The Toneup Shop, a lifestyle brand designed to provide women with activewear that blends performance, style and comfort. Balancing motherhood and entrepreneurship, Noelle continues to inspire women to embrace strength and feel capable both in and out of the gym.
Daily Clear Lenses
Colored Lenses
Monthly Clear Lenses
Astigmatism & Multifocal Lenses
Solution & Eyedrops
Screens & Projectors
Drinks & Syrups
Candles
Books & Novels
Journals
Packaging Products
Bundles
Empty Cylinder
Gas Accessories
Gas Cylinder Refill















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