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Beroea Wellness

Experience the magic of Aleppo with eco-friendly, natural soap.

About the Store

Beroea is a natural skincare brand rooted in the authentic tradition of Aleppo soap making. It offers handmade soaps created from only two pure and edible ingredients: olive oil and laurel oil. Every product reflects a commitment to simplicity, heritage, and the healing power of nature. With a strong belief in transparency and quality, Beroea ensures that nothing is sold that isn’t used personally by the founder or shared with family, creating a standard of care customers can trust.

Meet The Founders

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Firas Kalaji

An entrepreneur with a background in international business and marketing and the third generation in a family trading legacy. Specializing as a packaging consultant and confectionery raw materials trader, they recently founded Beroea Wellness, a heartfelt venture inspired by family roots in Aleppo, the birthplace of the world’s oldest soap. With a passion for natural health care, the brand reimagines traditional Aleppo soap using olive oil and laurel oil to create innovative and authentic skincare products.

Aleppo Soap for Combination Skin

$6.00

Aleppo Soap for combination skin, enriched with 10% laurel oil, provides gentle cleansing and light hydration to restore skin balance. Known for its natural antibacterial and antifungal properties, laurel berry oil helps treat skin infections and conditions while leaving skin refreshed and glowing. Ideal for daily use on the face and body, this soap offers a soothing, balanced cleanse for all skin types, especially combination skin.

Aleppo Soap for Dry Skin

$5.00

Aleppo Soap for dry skin, enriched with 5% laurel oil and olive oil, offers a gentle cleanse while providing deep hydration. Perfect for the whole family, including children, it is ideal for use on hands, face, and body, leaving skin soft, smooth, and moisturized. The olive oil in the soap helps maintain skin’s natural moisture, making it perfect for daily use on dry or sensitive skin. Enjoy nourished and hydrated skin with every wash.

Aleppo Soap for Oily Skin

$10.00

Aleppo Soap for oily skin, formulated with 40% laurel oil, effectively purifies pores and removes excess oil while providing intensive hydration. Ideal for oily and acne-prone skin, it cleanses without stripping the skin’s natural moisture, leaving it nourished and balanced. Perfect for daily use on both face and body, this soap helps reduce impurities, making it a great addition to any skincare routine for clear, smooth skin.

Aleppo Soap for Sensitive Skin

$8.00

Aleppo Soap for sensitive skin, enriched with 20% laurel oil, gently soothes and nourishes sensitive and combination skin. This soap preserves moisture, leaving skin soft, hydrated, and refreshed. Ideal for use on both face and body, the olive oil adds an extra layer of hydration, making it perfect for daily cleansing. Enjoy the soothing and moisturizing benefits with every wash, keeping your skin feeling smooth and nourished all day.

Damask Rose Cocoa Butter

$4.00$10.00

Damask Rose Cocoa Butter deeply moisturizes and softens with the calming scent of Damask Rose. Packed with antioxidants and fatty acids, it helps improve skin texture, reduce the appearance of stretch marks, and shield against dryness. Apply to damp skin after a bath or before bed for lasting hydration and a smooth, supple feel.

Jasmine Cocoa Butter

$4.00$10.00

Jasmine Cocoa Butter deeply nourishes and restores the skin with a warm floral jasmine scent. This rich cocoa butter blend locks in moisture, soothes irritation, and supports elasticity, making it ideal for dry or sun-exposed skin. Apply after showering or before bed for soft, radiant skin all day.

Lavender Cocoa Butter

$4.00$10.00

Lavender Cocoa Butter soothes the skin and senses with a calming lavender scent. Enriched with Vitamin E and anti-inflammatory properties, it delivers deep hydration, reduces redness, and promotes a smooth, balanced complexion. Apply in the evening to unwind or use daily for soft, calm skin that feels refreshed.

Mini Aleppo Soap for Balanced Skin

$5.00

Mini Aleppo Soap for Balanced Skin combines 15% laurel oil with virgin olive oil to cleanse, nourish, and protect all skin types. Ideal for daily use, it acts as a deep cleanser and antibacterial solution, promoting soft, healthy skin. This versatile soap is perfect for maintaining balance and freshness in your skincare routine, leaving skin smooth and rejuvenated. Its gentle yet effective formula makes it suitable for all skin types, ensuring a natural, radiant glow every day.

Mini Aleppo Soap for Sensitive & Irritated Skin

$7.00

Mini Aleppo Soap for Sensitive and Irritated Skin is formulated with 30% laurel oil, providing soothing relief for irritation, redness, and dryness. This soap is ideal for treating acne, eczema, and damaged skin while restoring natural balance. Its travel-friendly size makes it perfect for daily use or on-the-go. Gentle yet effective, it offers a natural solution for sensitive skin, leaving it nourished and refreshed.

Spring Flowers Cocoa Butter

$4.00$10.00

Spring Flowers Cocoa Butter refreshes the skin with the light, uplifting scent of blooming flowers. This lightweight cocoa butter blend hydrates, softens, and protects, adding a radiant glow to your daily routine. Best applied to clean skin after a shower or during the day for a quick moisture boost and floral pick-me-up.

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